O P E N
IDENTITY COPYWRITING  WEBSITE ENVIROMENTAL GRAPHICS PACKAGING
At the outset, our task was to define the essence of what OPEN represents. Initially known as the Farmhouse, this 4,000 square-meter pineapple plantation nestled in Alfonso, Cavite served as a remarkable experiment for refining the intricate details and finishes that would shape future endeavors. It was not just a project; rather, it served as a refuge - a serene sanctuary providing an escape from the dynamic and demanding urban environment.
This involves defining the brand character and the tone of the OPEN Brand, developing the website and its booking system, creating iconography, and applying the brand to various elements such as signage, wayfinders, and art direction for social media. As an ongoing partnership between OPEN Destinations and Properties, we are also responsible for overseeing the art direction of ongoing projects within the scope of the brand.

Architecture and Development: BAAD Studio
Photography: Chapters by Mayad, Sunshine Reyes & EveryWhereWeShoot
www.open-dp.com | IG: @experience.open