Polylite

Tagged under Branding, Identity, Print Design, Icon Design

Polylite is one of the country's leading suppliers of advanced buidling materials. The objective for this project was to develop an identity system that integrates and organize the wide-array of products they carry. Also to have a dynamic approach to the categorization of the various brands internally and externally.

The visual identity was inspired by the various products they carry, taking cue from a specificed number of placement or angles where the edges or sides meet - which are two layers forming P and L. This can be used for brand expression, pattern adaptability and various extensions required.

Custom iconography for various conditions and features

Product Photos and Location Photos by Miguel Nacianceno