Polylite is one of the country's leading suppliers of advanced buidling materials. The objective for this project was to develop an identity system that integrates and organize the wide-array of products they carry. Also to have a dynamic approach to the categorization of the various brands internally and externally.
The visual identity was inspired by the various products they carry, taking cue from a specificed number of placement or angles where the edges or sides meet - which are two layers forming P and L. This can be used for brand expression, pattern adaptability and various extensions required.
Custom iconography for various conditions and features
Product Photos and Location Photos by Miguel Nacianceno